When it comes to selling beverages in retail stores, the right cardboard display rack can make all the difference. A well-designed display not only highlights your product but also influences impulse purchases. Here are four practical tips from Holidaypac, your trusted manufacturer of custom cardboard displays, to help you create an eye-catching and effective beverage display.
Beverage bottles, cans, and cartons can be heavy, so structure design is key. Choose high-strength corrugated cardboard with double-wall or reinforced inserts to ensure stability. Test the display’s weight capacity before production to prevent bending or collapsing during use. A stable rack means safer merchandising and better brand presentation.
Your display is your brand’s stage. Use bold colors, high-resolution graphics, and clear product messages. Place your logo at eye level and keep your hero product visible from multiple angles. Remember, simplicity sells—clean layouts and sharp visuals help customers recognize your brand instantly.
Retailers love displays that save time. Make your beverage rack foldable, tool-free, and quick to set up. Modular designs not only reduce shipping volume but also make in-store assembly simple. Holidaypac specializes in flat-packed displays that pop up in minutes—ideal for promotional events or seasonal campaigns.
Sustainability isn’t just a trend—it’s a market expectation. Opt for FSC-certified, recyclable cardboard and soy-based inks to lower your environmental impact. Eco-friendly displays not only appeal to eco-conscious consumers but also enhance your brand image as a responsible company.
A great beverage cardboard display rack blends functionality, strength, and visual appeal. By following these four tips, you can increase shelf impact, improve sales, and promote your brand effectively.
At Holidaypac, we design and manufacture custom cardboard displays for beverage brands worldwide—strong, stylish, and sustainable.
Get in touch today to create your next display that stands out and sells!
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