In a competitive retail landscape, product visibility plays a crucial role in driving impulse purchases—especially for small, art-inspired items like ceramic magnets. Recently, our team partnered with an Australian art merchandise company to develop a custom cardboard counter display (CDU) tailored specifically for showcasing ceramic magnets in-store. This project highlights our professional capabilities in packaging display solutions and our commitment to fast, reliable service.
The client is a well-known brand in the Australian art retail market. Their product line includes coasters, wall art, hard shell placemats, and handcrafted ceramic magnets, all featuring exclusive artwork licensed from local artists. For this collaboration, they needed a functional yet visually appealing CDU that could hold and present 72 ceramic magnets, each measuring 5.8 x 5.8 x 0.6 cm.
The client’s specifications included:
Display capacity: 72 ceramic magnets per CDU
Material finish: White glossy cardboard surface
Brand visibility: Custom logo printed at the top and bottom
Functional structure: Internal partitions and an angled layout for easy viewing and access
Their goal was to create a simple yet sturdy display that reflects their branding while enhancing the in-store shopping experience.
Upon receiving the inquiry, our team promptly engaged in a technical discussion to gather more details—such as the total product weight and display orientation. This information allowed us to calculate structural strength and optimize internal compartments.
With efficiency as a core value, we quickly provided design drafts, material recommendations, and pricing quotes based on the required quantity. The client appreciated our professional communication and fast turnaround, which helped build trust early in the process.
For the prototype, we paid close attention to branding elements. Instead of using stickers, we recommended direct offset printing for a cleaner, more professional look that elevates the customer’s brand presence. This small design detail added tremendous value to the final presentation.
Our factory’s departments worked seamlessly together to ensure every sample matched the client’s expectations—both structurally and visually. From color matching to die-cutting and gluing, every process was carefully monitored to meet high-quality standards.
Thanks to our collaborative development and refined production process, the client ended up placing a larger order than initially anticipated. This not only confirmed their satisfaction with the prototype but also reflected their confidence in our ability to deliver on time and at scale.
Whether you're marketing handcrafted items, souvenirs, or limited-edition gifts, a custom cardboard counter display can be the key to boosting retail visibility and reinforcing your brand identity. Our experience with the ceramic magnet CDU project showcases how well-thought-out design, fast communication, and quality control come together to create an effective display solution.
Looking for a reliable packaging display partner? Contact us today to start designing your own tailor-made CDU that meets your product’s unique needs and retail goals.
Links